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Brings Record of Success in Providing Elite Sports Experiences

SIOUX FALLS, S.D. – July 29, 2022 – Brian Slipka, CEO of True North Equity Partners, owner of the Sioux Falls Canaries minor league professional baseball team, today announced that Brian Jamros has been named president of the Canaries. Jamros and his family will be relocating to the Sioux Falls area, and he will assume his new role in August. 

Jamros holds a bachelor’s degree in kinesiology/sport management, master’s degree in organizational management, and an MBA, all from Concordia University – St. Paul. He brings to the Canaries organization extensive and varied athletics administration experience from the collegiate and high school levels, having managed large departments and business development efforts in several previous roles. 

Jamros most recently served as director of athletics and activities at Centennial High School in Circle Pines, Minnesota. Previously, he served as the director of athletics at the College of St. Scholastica in Duluth, Minnesota, where he led a department with 22 varsity sports. He served as the vice president and director of athletics at Concordia University in Portland, Oregon, where he led the school through the transition from NAIA to NCAA Division II. He has experience with Division I, as well, from when he worked for the University of Minnesota. Jamros started his sports administration career at Concordia University in St. Paul, Minnesota, where he served in the roles of assistant athletic director and associate athletic director. 

“We are excited to bring Brian Jamros on board to lead the Canaries as the team’s new president,” said Slipka. “With over 15 years of experience in athletics administration, he brings a strong financial and leadership skillset to the job that will help us to provide an elite experience for our fans and allow us to eventually earn the right to become South Dakota’s premier sports and entertainment asset.”

“My family and I are looking forward to becoming fixtures in the community,” said Jamros. “My goal is to make Canaries games and the Birdcage a destination for both local community members and visitors to Sioux Falls.”

The True North Equity Partners family of more than two dozen independent businesses spans diverse sectors: transportation and logistics, precision manufacturing, distribution, technology, business services, software, sports, hospitality, and real estate. More information is available at More information about Sioux Falls Canaries Baseball is available at